In the beginning sales training was OJT (On the Job Training). Early on articles and books were published about selling. Then recordings became available. Next came seminars at the local hotel. For firms that could afford it sales trainers were hired. Almost all of the messaging was generic and motivational, rather than content driven. Continue Reading
Service Sales Training
Service is Not a Product: Experts Guide to Selling Service Agreements
Service is Not a Product: Experts Guide to Selling Service Agreements
Perfect for all personnel involved in service sales, this book describes the keys to success for selling service on technology-based products and systems. Anyone indirectly involved in service sales such as technicians, engineers, administrative assistants and others who work with customers will also find the book beneficial.
Readers will learn the unique skills and methodology required to be successful from the industry expert.