Let’s assume all service sales marketing programs begin with well thought out strategies and goals. We’ll also assume detailed plans have been developed to map out the tactics, tools, and resources required to launch the strategy, and meetings have been held to introduce and discuss the plan with all parties involved.
Service Sales Training
Service is Not a Product: Experts Guide to Selling Service Agreements
Service is Not a Product: Experts Guide to Selling Service Agreements
Perfect for all personnel involved in service sales, this book describes the keys to success for selling service on technology-based products and systems. Anyone indirectly involved in service sales such as technicians, engineers, administrative assistants and others who work with customers will also find the book beneficial.
Readers will learn the unique skills and methodology required to be successful from the industry expert.